For today’s weekend colour inspiration we are looking very close to home – namely, with my new trainers – a bright vision in neon and grey.
We know that these are not going to be to everyone’s taste, but my goodness we love them. These are the Nike ID version of the Free Run +2′s, which basically means that they are made to your exacting colour specifications throughout. As the only trainers that have really suited my feet for running, these were the ones I needed, but when it came to choosing the colours… well, that took a long time to decide.
But, really, the reasoning that I applied to designing these shoes followed the same logic as we do when we are designing anything in the studio.
First of all, what has the least amount of options, colour wise? For the trainers it was the bases, so I chose the bright neon yellow option. For an interior, this could be the colour of a key piece that needs integrating, such as a sofa or piece of art.
Then, I chose the background colour – which, in all honestly was never going to be any colour apart from grey. This helped to calm down the base and provide a neutral backdrop for the highlight colours above. Think of this like a wall colour – something ‘grounding’ for your space.
Next, came the highlight colours above, so the blue and the green were added. These work well with the yellow neon and grey and add a bit of interest to the shoe. Without the blue, it could have all got a bit disco, so it is supporting the yellow without vying for attention – vital for a secondary colour. Think of the blue and grey as your room highlights, so accessories, throws, even a rug.
Last up were the final details such as the swoosh and laces – which are finished in the neon yellow to unify the base with the rest of the shoe. Think accessories again. The (cjp) on the tongue were a personal touch – this could be something you have made for your space or even something that you have attached a memory to, such as a print, or piece of art. Something that is yours alone.
So – there we have it. How designing a pair of neon and grey trainers follows the same logic as designing a space…
(photo by claire potter)