October 2015 saw us heading to the sustainably founded and focussed Brighton Fashion Week, to see the latest responsible developments in ladies and menswear – from the high street ready to the conceptual…
(first published 19th Oct 2015)
Talk about sustainability, and haute couture fashion is often not the first thing that springs to mind, but with a commitment to all things ethical and sustainable, the Brighton Fashion Week 2015, which was held on 15-17 October certainly put this straight. All this week we will be looking at the activities and shows – starting with our Photo Special of the Showreel Design Competition, sponsored by Bolli Darling.
Located in All Saints Church, Hove, the last of the catwalk shows was actually a design competition, where designers, artists and creatives created one outfit from a ‘Beauty from Waste’ brief for a showcase of fashion, art and performance. It was rather spectacular too… starting with an incredible construction from competition sponsor and costumer extraordinaire, Bolli Darling…
And so, here are a few of the entries.
Elpida Hadiz-Vasilva – Gunna – chicken skin and recycled cotton combine to explore the notions of beauty and elegance… This dress was as delicate as paper – and was modelled beautifully.
Genieve Couture – Rags to Riches – a dress created from 58 recycled garments, showing how post-consumer waste could be reimagined… A stunning, flowing dress that felt almost mermaid like, with a huge trailing tail of material. This was one dress where the origins of the material could be seen clearly.
Anne Sophie Cochevelou – Glorious Junk – tribal inspired costume made from waste… This was a performance – with each model adorned in jewel like creations of material, plastic and metal. The opulence was incredible in these stunning pieces.
Afton Ayache – Les couleurs d’Afrique Recycler – inspired by a heartfelt story of selflessness and appreciation for what we have, waste was used to create these African prints… Beautiful prints, with structure and flow.
Hayley Trezise – Raggedy – Rebirth- A design which explores confidence and the process of being reincarnated or born again… Another performance piece, with a cloaked ‘crawler’ adding pieces to the long tail of the dress, which itself was highly textured.
Kumiko Tani – Evening Coffee – couture dresses created from upcycled materials that explores our desire to dress up… A dress that was clearly constructed from waste, but that was well conceived in design.
Freya Von Bulow – Flow of Nature – a technical gown designed to raise awareness of production and efficient recycling techniques… This dress was very structured and featured interesting pieces, like the clothes pegs in the neck section.
Juliette Simon – American Dream – a journey through the dark side of the American Dream… Very American Beauty, this dress told a clear story of waste and consumerism.
We were blown away by the creative theatre of each of the costumes, but after lots of deliberation, the judges awarded Afton Ayache the £1000 prize, courtesy of Veolia.
A fantastic competition, showing the wealth of talent out there – and we will be staying with Brighton Fashion Week 2015 for the rest of the week, with the Zeitgeist and Sustain shows, plus a look at the debates…
(all images copyright Claire Potter)